Product page copywriting: How to write great sales copy for product descriptions
While product page designs have improved over the years, product page copywriting still seems to be a neglected area. It has generally been observed that people [...]
7 qualities of a good copywriter
A good copywriter is one who is a good communicator or one who can weave words to create mental images, project the benefits of a product [...]
Inhouse copywriter or a freelance copywriter?
A freelance copywriter or an inhouse one? Since I am a freelance copywriter, it is obvious which side of the debate I am on. That said, [...]
SEO copywriting tips: Reduce the bounce rate of your website with quality content
One interesting aspect of web analytics is the bounce rate, which is defined as the percentage of web site visitors who arrive at an entry page [...]
SEO copywriting tips: Google’s new update on snippets
Google is all set to roll out a new improvement to snippets to ensure that the web content pages that show up in search results are [...]
Computer generated content versus content from content farms
Adding fresh content to your website is one of the most recommended ways to achieve higher rankings on search engines. It is little wonder then content [...]
Tips for freelance copywriters
Becoming an established freelance SEO copywriter can seem to be an overwhelming task; however, choose your path wisely and you can become a successful freelance copywriter. [...]
Good copywriting key to advertising
Online marketing is set to dominate this year and is likely to give rise to a huge demand for good copywriting services. As one industry expert [...]
Economic recovery pushes up demand for copywriting services
Businesses across the globe are turning to professional copywriters to help them with their marketing campaigns, with many copywriters in India reporting a high demand for [...]